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A ritual of Belonging.
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The Club lounge is a light and airy space with a beautiful outdoor terrace, Offering a wide selection dishes inspired from around the world in conjunction with some well knows classics on an all-day dining menu.
The Club Lounge & Bar is the perfect pause between business engagements, where refined comfort meets exceptional service is the best place to talk about those missed putts after a day on the championship golf course.
Overlooking the serene Mere Lake with fabulous views of the 1st and last holes of our championship golf course, guests are invited to indulge in a setting of understated elegance and panoramic beauty.
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VISUAL IDENTITY DEVELOMENT
Motoring Society
Rooted in Britain’s golden age of motoring, this direction draws on shared codes of etiquette, membership, and ritual, where the journey held as much meaning as the destination.
Anchored by the rare preserved AA Box around The Mere area, it reflects a time when leisure was shaped by the rhythm of the road, with travellers pausing along the way before continuing to the golf course, the clubhouse, or the wider countryside.
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THE CLUB LOUNGE'S BRAND COLLATERALS
